It’s time to present the final chapter of our three-part series 60’S & 70’S ITALIAN CONCEPT CARS. You can check Parts I and II if you missed them.

Part III is all about Carrozzeria Pininfarina, car design firm and coachbuilder founded in 1930 by Battista “Pinin” Farina in Torino. The company started designing and building special car bodies for individual customers or in small production runs, working with Lancia, Alfa Romeo, Fiat and also Cadillac and Rolls-Royce, among others. After the Second World War the company had survived through difficult years and its recognition started growing again thanks to designs like the 1945 Cisitalia 202 Coupé. In 1951, after a meeting between Enzo Ferrari and “Pinin”, the two companies started a partnership that has now lasted for over 60 years and set Carrozzeria Pininfarina responsible for designing all bodies for Ferrari.

Following Battista’s death in 1966, his son, Sergio Pininfarina, became chairman and promoted the company’s organisational and technological renewal, creating the Studies and Research Centre. The concept cars of those years reflect the brightness, creativity and the ability to innovate of Pininfarina’s creative team.

Enjoy this selection of impressive concept cars designed by Pininfarina that concludes our three-part series on 60’S & 70’S ITALIAN CONCEPT CARS. Here at Light & Shade we value immensely the audacious design of those years and we can only hope that these cars, their style and that exotic feel they emanate inspire you as much as they inspire us.

1968 Alfa Romeo P33 Roadster Pininfarina and the 1968 Ferrari 250 P5 Speciale Pininfarina:

1968 Ferrari P6 Berlinetta Speciale Pininfarina and the 1969 Alfa Romeo Tipo 33-2 Coupe Speciale Pininfarina:

1969 Ferrari 512 S Berlinetta Speciale Pininfarina and the 1969 Fiat Abarth 2000 Pininfarina:

1970 Ferrari 512 S Modulo Pininfarina and the 1971 Alfa Romeo P33 Cuneo Pininfarina:

1974 Ferrari Studio CR 25 Pininfarina and the 1975 Alfa Romeo Eagle Pininfarina:

Written By:

Zé Alves Costa




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